Easy Money Making Website Free Tutorial Lesson 1

Lesson 1 - Research What Your Website Will Be About

It's time to start learning some of the basics of building a website. The very first thing we need to do is to research what our website will be about. At this point, this is not necessarily about what you love to do, but more about what will make money for you. If you want to build a website later about your hobbies or interests then feel free, but for this one I want you to concentrate on learning the techniques that will let you make money - and following this tutorial will teach you to do exactly that.

So, how do you decide what a website should be about? I'm going to show you what I do when I'm going to build a website. I find out what people want to know and then I try to give it to them. There is no point building an informational website about something that nobody is interested in.

To learn what people are interested in and what questions they are looking to get answered, I use a research tool that gives me that information. Wordtracker is an online resource (a web site) that will give you a Free Trial for 7 days so you won't have a spend a cent to get started (of course, if you intend to build more websites, you'll want to get an account with Wordtracker but that can come later).

Let's get started. Go to Wordtracker now and sign up for the 7 Day Free Trial. This is where you will need a credit card to sign up for the account but your will not pay any money unless you stay with Wordtracker after the 7 day trial period.

Fill out the required form to create your free 7 Day Trial Account. Important! You have 7 days to cancel your free trial or your credit card will be billed the monthly fee. If you don't think you can finish this lesson in 7 days, wait until you think you can do so before creating your free account. And don't forget to cancel your account on time if you don't want to pay for the Wordtracker service.

Once you have created your account you will need to login and navigate to Keyword Universe. We will be using the Keyword Popularity tool in the right side of the screen.

Here's how it works - you type in a work or phrase and the system returns all the searches made on the most popular search engines that contain that word or phrase. For our purposes, we want to know what kind of questions people are looking to get answered so we're going to type in "how to make" and phrases similar to that.

In the Keyword Popularity tool, type in "how to make" and click the Process button. You will get a list something like this:

Notice that I have circled two items on this screen shot.

The one at the top is "Click here to add all keywords to your basket". You will use this to save these keywords. We'll be exporting them later so that we can go through them again and again without having to come back to Wordtracker after our free trial expires.

The second circle I've used to indicate the little spade icon. Click on this icon and it will dig down into this particular keyword phrase to give you a list that relates to that grouping. This is a very handy tool that you will want to use when you find something that sparks your interest.

OK - so moving on. You now know how to add keywords to your basket and to dig down and find related keywords. Now you need to know what the numbers beside these keyword phrases represent.

The column "Count" indicates the number of times this phrase or keyword has appeared in the Wordtracker database in the last 160 days. The column "Predict" indicates the predicted maximum number of times that keyword phrase will be entered into a major search engine today. Each of these columns gives you an indication of how much interest there is for a particular piece of information. But this is only part of the story.

We need to get the whole story before we make any decisions on what our website should be about. Now that we know how many times something is looked up on the Internet, we need to know how many websites are offering that information. That will be our next step.

So go ahead and click the link "Click here to add all keywords to your basket". You will notice at the bottom of you screen that 300 keywords have been added to your basket. (Note: If you only want to add a few, just click the keyword phrases and this will add each one to your basket, one at a time).

Now we are ready to proceed. Click the arrow to go to step 3. Then on the next page, click the icon titled "Competition Search". This will take you to a third page that contains some boxes like this:

In the first section, you will use the drop down list to filter through the keywords and phrases in your basket (1-100, 101-200 and so on) until you have gone through all the keywords that are in your basket.

In the orange section, you will click the box beside Google. Since Google is the most used search engine on the Internet, this will give us all the information we need.

In the blue section leave it just as you see it (both boxes set to yes) and click Proceed.

After about a minute, you will see information appear beneath these boxes (scroll down) that looks something like this:

This is where it gets fun! The information we want is KEI Analysis. KEI Anaylsis is a calculation based on the number of people looking for the information and the number of competing websites (from the last column). The higher the KEI - the better.

Looking at the example above you can see that in a 24 hour period, it is expected that 457 people searched for "how to make a charcoal grill" and only 3 websites are answering that question (from the competing column). So here is a potential topic that you can use to make money. All you have to do is teach people how to make a charcoal grill.

What's wrong? You don't know how to make a charcoal grill? But the real question is - are you willing to learn to make a charcoal grill? If you are, then you can build a website around charcoal grills. If you aren't interested in this topic, look for another one that might be interesting to you. What about making homemade hamburgers. There are lots to choose from.

But, before we get ahead of ourselves though, let's do one more thing. Let's save these results so we can look at them again and again without going through Wordtracker.

At the bottom of the Wordtracker page, there are several links which you can use to Export, Email or View your results. These are of limited use in my opinion but go ahead and try them.

To save your results in a way that you can make better use of them, simply copy the whole table of results and past it into Microsoft Excel or a similar program. Don't forget that you can only do 100 at a time so you will have to do this over and over for each 100 keywords you added to your basket. It's a bit tedious but it's worth the effort (trust me on this one).

So, now that you know the basics of finding out what kind of information people are looking for, here is your homework for the next one to seven days. Follow the steps that I have taught you to play around in Wordtracker and get some lists of question type keyword phrases ("how can...", "what is...", "how to...", etc). Save these lists to your computer so you can access them even after your free trial has expired. Once you have these lists saved, you can go back to them time and time again to build more websites in the future based on your seven days of research with the Wordtracker Free Trial.

Now Go! Start playing around and exploring in Wordtracker and save your lists. I hope you don't wait until the full 7 days have passed to do the next lesson - just in case you want to go back and check something out once you have completed Lesson 2.

Don't forget to cancel your Wordtracker Free Trial within the next 7 days if you don't want your credit card to be charged.

Lesson 2 - How to Choose your Domain Name and Buy Web Hosting

FAQ

If you don't think that this tutorial is for you, feel free to visit some of the links below for other options for learning to use the Internet to make money.